When Fresha is no longer enough
Fresha is a full platform for salons, spas and wellness: bookings, point of sale, payments and a marketplace with millions of people looking to book. If it covers how you work, stay with it. This page is for the moment you want your own brand, data and rules.
- Prototype and quote
- 48 h
- Build time
- 2–3 weeks
- Fixed price, typically
- $15–50k
- Commission on bookings
- 0%
Where Fresha fits
When is Fresha the right choice?
For many beauty and wellness businesses Fresha is the better choice. Stay with it when:
- New clients from the Fresha marketplace matter to your business.
- Point of sale, payments and client records in one tool are what you need.
- Its low price per team member fits your budget.
- Bookings from your own link, Instagram and Facebook cover the rest.
Signs
How do you know you have outgrown Fresha?
The new client fee adds up
Fresha charges a one-time fee on brand new clients who find you on its marketplace. Its own article puts it at 20% of the first appointment. In some countries it is currently free.
Card details stay behind
You can export your client list to Excel or CSV, but Fresha says card details cannot be exported or transferred.
Your raw data costs extra
Raw data for your reporting tools comes through the paid Data Connector add-on, priced per location. We found no public API for businesses.
Your own website is an add-on
A website on your own domain comes through Fresha's paid Smart Website add-on.
Payments run through Fresha
Fresha's partner terms say cancellation fees for Fresha bookings are collected only through Fresha's payment services.
Your rules have no setting
Packages across services, prices by stylist and time of day, memberships with your own rules.
Side by side
Fresha or a system you own?
Fresha is rented and shared with every other customer. Your own system is built for your rules and the code is yours.
New clients
With Fresha: A one-time fee on each new marketplace client, set by country.
With your own system: No commission. Clients come through your site, Google and your own campaigns.
Data
With Fresha: Client list as Excel or CSV, without card details. Raw data through a paid connector.
With your own system: Your own database and API, with every record.
Payments
With Fresha: Fresha's payment services, required for cancellation fees on Fresha bookings.
With your own system: Your own Stripe or Adyen account, with your own rules.
Brand
With Fresha: A marketplace profile. Your own website is a paid add-on.
With your own system: Your own site and booking flow from the first day.
Cost
Is your own system cheaper than Fresha?
Fresha's price depends on the country. Its Polish price list shows PLN 29 a month for one person and PLN 19 per team member, plus payment fees. Its own article quotes $19.95 a month for one person and $14.95 per team member.
On top comes the new client fee where it applies. At the 20% Fresha's article names, twenty new marketplace clients a month with a $60 first visit cost $240 a month, or $2,880 a year.
A system we build costs $15,000 to $50,000, paid once. For a small salon Fresha is cheaper and will stay cheaper. Your own system pays off when fees reach thousands a year, or when you want your own brand, data and rules. You can keep the marketplace for new clients and book regulars on your own system.
After the build there is no subscription and no commission on bookings. Hosting is billed by usage, and three years of support come with the project.
Migration
How do you move off Fresha?
Fresha exports your client list to Excel or CSV, so your clients come with you. Card details cannot be exported, so returning clients add their card once.
- 01
Export
You export the client list from Fresha. We tell you exactly which fields to include.
- 02
Map
We match services, staff, clients and upcoming appointments to the new system.
- 03
Run side by side
Your new booking site goes live while Fresha still takes bookings. The marketplace can stay on while it pays.
- 04
Switch
You point your Instagram, Google and website links to the new site. Then you decide if Fresha stays for new clients.
Questions
What do people ask first?
No. It is a complete, low-cost platform, and its marketplace brings real clients. We build systems for businesses that want their own brand, data and rules.
Fresha says no. The new client fee applies to brand new clients who find you on its marketplace, not to those who come through your website, Instagram or Facebook.
Yes. Fresha exports it to Excel or CSV and we import it. Card details cannot be exported, so clients add their card again in the new system.
Yes. Some businesses keep the marketplace for new clients and book regulars on their own site, with no fee. At the brief we check how to keep the two calendars in step.
No. There is no commission on bookings. Payments go to your own Stripe or Adyen account.
Compare
Moving off another tool?
- When Calendly is no longer enoughCalendly is the easiest way to book meetings. Here is when a business outgrows it, and how moving to a booking system you own works.
- When Cal.com is no longer enoughCal.com is a strong scheduler for teams that book meetings. Here is when a business outgrows it, and how moving to a booking system you own works.
- When SimplyBook.me is no longer enoughSimplyBook.me covers many industries out of the box. Here is when a business outgrows it, and how moving to a booking system you own works.
- When Acuity Scheduling is no longer enoughAcuity Scheduling suits solo and small teams. Here is when a business outgrows it, what your own system changes, and how moving off Acuity works.
- When Booksy is no longer enoughBooksy brings salons new clients through its app, for a fee. Here is when a business outgrows it, and how moving to a booking system you own works.
Facts about Fresha checked on 12 October 2026 on its public pages: plans and prices, Fresha's salon software article, client list export, partner terms. Prices and plans change; the vendor's site has the current ones. Fresha is a trademark of its owner. Timerise is not affiliated with it.
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